You can’t mind the store if you don’t know where the money is going
For growers, crunching the numbers is not much fun when compared to other aspects of running a nursery business. That’s how I felt when I was just starting out. That is, until I turned financial analysis into a game. The game, simple enough, was to prepare a cash flow statement and compare the forecast with actual results each month. Then you can start doing annual forecasts. Over time, you will start to see opportunities...
